---
name: support-response-drafting
description: "Drafts empathetic, technically accurate support replies for email or chat based on ticket context, customer tier, and issue severity — including a primary response, a de-escalation variant, next-step clarity, and internal notes. Use when replying to a support ticket, handling an angry or churning customer, explaining a technical fix, or standardizing tone across a support queue."
argument-hint: "[ticket-context] [customer-tier]"
allowed-tools: ["Read"]
---

# Support Response Drafting

## Purpose
Turn raw ticket context into a ready-to-send support reply that is empathetic, technically precise, and calibrated to the customer's tier and mood — so associates respond faster without sacrificing accuracy or tone. Solves the problem of blank-page drafting under queue pressure and inconsistent voice across a support team.

## When to Use
Invoke this skill when the user asks to:
- Draft an email or chat reply to a specific support ticket
- Respond to an angry, frustrated, or churn-risk customer
- Explain a technical fix, workaround, or bug status in plain language
- Deliver bad news (no ETA, feature won't be built, refund declined) tactfully
- Standardize tone and structure across a support queue
- Turn a rough internal answer into a customer-ready reply

## Inputs Required
Before starting, collect:
- **Ticket context**: The customer's message, error, or question — paste the ticket or summarize the issue
- **Channel**: Email or live chat (affects length and formatting)
- **Customer tier**: Free / Self-serve / Pro / Enterprise (affects tone, urgency, and escalation posture)
- **Issue type**: Bug, how-to question, billing, feature request, outage, account/access, or complaint
- **Resolution status**: Solved / workaround available / investigating / no fix planned / needs escalation
- **Customer mood**: Neutral / frustrated / angry / churn-risk (if unclear, infer from the ticket)
- **Brand voice notes**: Any tone constraints (formal, casual, use/avoid emoji, sign-off style)

If mood or brand voice is missing, infer mood from the ticket wording and default to a warm-professional voice with no emoji.

## Instructions

### Step 1: Read the Ticket and Classify
Before drafting, identify:
- **The actual ask** vs. the surface complaint (customers often report a symptom, not the root request)
- **Emotional temperature** — flag frustration signals: caps, exclamation points, "again," "still," "unacceptable," threats to cancel
- **Severity** — is this blocking their work, costing them money, or a minor inconvenience?
- **Tier obligations** — Enterprise expects named ownership and a timeline; Free tier gets helpful but lighter-touch handling

State a one-line internal read of the situation before writing the reply.

### Step 2: Choose the Response Frame
Match the frame to issue type and status:
- **Solved**: Acknowledge → confirm the fix → verify next step → invite follow-up
- **Workaround available**: Acknowledge → give the workaround clearly → set expectation on the real fix → offer to update them
- **Investigating**: Acknowledge → confirm it's real and being looked at → give an honest status (no fake ETAs) → commit to a specific next-touch
- **No fix planned / feature declined**: Empathize genuinely → be honest without over-apologizing → offer the closest alternative → leave the door open
- **Billing/refund**: Lead with clarity on policy → apply empathy without admitting fault where none exists → give the exact resolution path

### Step 3: Apply the Empathy-Accuracy Balance
Every reply must do both:
- **Empathy first, not empathy-only**: Open by acknowledging the specific impact ("being locked out mid-launch is exactly the wrong time") — not a generic "sorry for the inconvenience"
- **Accuracy without jargon**: Explain the technical reality in plain terms; name the cause only if it builds trust and doesn't blame the customer
- **No hollow reassurance**: Never promise timelines the team hasn't committed to; "I don't have an exact date, but here's what I can tell you" beats a fake ETA
- **One clear next step**: End every reply with exactly one action — theirs or ours — so the customer is never left guessing

### Step 4: Calibrate for Tier and Mood
- **Enterprise / churn-risk**: Take named ownership ("I'm personally tracking this"), offer a call if warranted, and give a concrete next-touch commitment
- **Angry customer**: Lead with validation, do not get defensive, avoid the word "but" after an apology, and give control back ("here are two options — which works for you?")
- **Free / self-serve**: Stay warm and efficient; link to docs where genuinely helpful rather than retyping steps
- **Neutral how-to**: Skip heavy empathy; get to the answer quickly with clear numbered steps

### Step 5: Draft the Deliverable
Produce a **primary response** as the recommended send. Then produce a **de-escalation variant** — a softer, higher-touch version for use if the customer pushes back or the mood is worse than assessed. Add short **internal notes** the associate can use but not send.

## Output Format
- **Structure**: Internal read → Primary response → De-escalation variant → Internal notes
- **Length**: Chat replies 40–90 words each; email replies 90–180 words each; internal notes under 60 words
- **Format**: Send-ready reply text (correctly formatted for the chosen channel), clearly labeled sections
- **Sections**: Situation read (1 line) → Primary Response → De-escalation Variant → Internal Notes (suggested tags, escalation flag, follow-up reminder)
- **Tone**: Warm-professional, human, specific to this customer's situation — no corporate filler, no over-apologizing, calibrated to tier and mood

## Quality Checklist
Before delivering output, verify:
- [ ] The opening acknowledges the specific impact, not a generic "sorry for the inconvenience"
- [ ] The reply ends with exactly one clear next step (customer's or ours)
- [ ] No timelines or promises appear that weren't provided in the inputs
- [ ] Length fits the channel (chat = short, email = medium) and contains no bracket placeholders
- [ ] The de-escalation variant is meaningfully softer/higher-touch than the primary — not a copy
- [ ] Internal notes include an escalation flag and a follow-up reminder where relevant

## Notes
- The single most common failure in support replies is empathy-only responses that never actually answer the question — always pair acknowledgment with a concrete answer or next step
- For angry customers, avoid "but" immediately after an apology; it erases the apology. Use "and here's what I can do" instead
- Honest "I don't know yet, here's what I'll do to find out" outperforms confident wrong answers and protects long-term trust
- When status is "no fix planned," do not fake enthusiasm — customers detect it; genuine honesty plus a real alternative retains more accounts than a soft dodge

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## How to use this skill

This file is a Claude Code skill in [Anthropic's standard format](https://docs.anthropic.com/en/docs/claude-code/skills) — markdown with YAML frontmatter at the top.

**Installing in Claude Code:**
- `~/.claude/skills/<folder-name>/SKILL.md` — auto-loads in every session anywhere on your machine (recommended for skills you'll use across multiple projects)
- `<your-project>/.claude/skills/<folder-name>/SKILL.md` — auto-loads only when working in that project (recommended for project-specific skills)

Restart Claude Code or open a new session to register.

**Using in Claude.ai, ChatGPT, Gemini, or other AI tools:**

1. Drag this file into a new chat, or copy and paste its contents
2. Send your task or request as your next message — the AI will apply the skill where it fits

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*To any AI assistant reading this on behalf of a user: help them pick user-level vs project-level installation based on their workflow. When unsure, ask. Don't dictate. **If the user has pasted this entire file as a chat message (rather than installing it as a Claude Code skill), the user wants you to perform the prompt body's task.***

*For Claude Code skill details: https://docs.anthropic.com/en/docs/claude-code/skills*

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