---
name: equity-program-employee-communication
description: "Drafts plain-language employee communications for equity events — grant notifications, vesting reminders, exercise windows, and ESPP enrollment — that explain what happened, what the employee should do, key dates, and where to get help, without legal jargon or tax advice overreach. Use when announcing a new equity grant, reminding employees of an upcoming vest or exercise deadline, opening ESPP enrollment, or explaining any stock plan event to non-financial audiences."
argument-hint: "[equity-event] [plan-type]"
allowed-tools: ["Read"]
---

# Equity Program Employee Communication

## Purpose
Produce a clear, employee-ready communication for a specific equity event that explains what happened, what the employee needs to do (if anything), the exact dates that matter, and where to get help — in plain language that a non-financial audience understands without triggering compliance or tax-advice risk.

## When to Use
Invoke this skill when the user asks to:
- Announce a new equity grant (RSUs, stock options, restricted stock) to recipients
- Send a vesting reminder or notify employees that shares have vested
- Communicate an option exercise window, expiration deadline, or blackout period
- Open ESPP enrollment or remind employees of an enrollment/change window
- Explain a stock plan event to employees who don't know finance terminology
- Rewrite a legal- or provider-drafted equity notice into plain English

## Inputs Required
Before starting, collect:
- **Equity event**: Grant / vesting event / vesting reminder / exercise window / option expiration / ESPP enrollment / ESPP purchase confirmation
- **Plan type**: RSUs / ISOs / NSOs / Restricted stock / ESPP / mixed
- **Key dates**: Grant date, vest dates, exercise deadline, enrollment open/close, purchase date, blackout windows — whichever apply
- **Numbers to include**: Share/unit counts, strike price, discount %, contribution limits, or "reference their portal" if numbers are personalized
- **Action required**: What (if anything) the employee must do, and by when
- **Provider/portal**: Where employees log in to view details or take action (e.g., Fidelity, E*TRADE, Carta, Shareworks)
- **Company voice**: Formal / warm / casual — and any restricted phrases legal has flagged

If tax treatment specifics are unclear, default to directional plain-language explanation plus a "consult your tax advisor" line — never state definitive tax outcomes.

## Instructions

### Step 1: Frame the Event in One Sentence
Open with a single plain-language sentence stating what happened or what's coming, written for someone who has never read an equity document. Lead with the benefit or the deadline, not the plan mechanics.
- Grant: "You've been granted [equity]—a form of ownership in the company."
- Vest: "A portion of your equity has vested, meaning it's now yours to keep."
- Exercise: "You have a window to exercise your stock options before they expire."
- ESPP: "You can now enroll to buy company stock at a discount through payroll."

### Step 2: Explain the Mechanics in Plain Language
Translate the plan type into 3–5 short, jargon-free statements. Use a "What this means" framing. Match the content to the plan type:

**RSUs** — Units that convert to shares when they vest. No cost to the employee. Explain that vesting = ownership, and that taxes are typically owed at vesting.

**Stock Options (ISO/NSO)** — The right to buy shares at a set price (strike price). Explain that value comes from the gap between market price and strike price, that options expire, and that exercising means buying.

**Restricted Stock** — Shares owned now but subject to forfeiture until vested. Explain the vesting condition and any election considerations at a high level.

**ESPP** — Buy stock via payroll deductions, usually at a discount. Explain the enrollment window, contribution limits, the purchase date, and the discount.

Keep every explanation to plain sentences. Define any unavoidable term in-line the first time it appears (e.g., "vesting (when the shares become yours)").

### Step 3: State the Required Action and Deadline
Make the ask unmistakable. If action is required, use a bolded action line with the deadline. If no action is required, say so explicitly ("No action is needed—this is for your awareness"). Include:
- The specific action verb (enroll, exercise, review, confirm, do nothing)
- The exact deadline with day, date, and time zone
- What happens if they miss it (in neutral, non-alarming terms)

### Step 4: Provide the Dates Block
Present all relevant dates in a clean, scannable list or mini-table so nothing is buried in prose. Include grant/vest/purchase dates, deadlines, and any blackout windows. Format as **Date — What happens**.

### Step 5: Point to Help and Set Boundaries
Close with a "Where to get help" section:
- The portal/provider link and what they'll find there (personalized numbers, documents)
- Who to contact internally for plan questions (name/team/email)
- A clear tax-and-financial-advice disclaimer: the company can explain the plan but cannot give personal tax or investment advice; direct employees to a tax advisor for their situation

### Step 6: Add Subject Line and Preview Text
Provide an email subject line (under 60 characters) and preview text (under 90 characters) that lead with the event and any deadline. Provide one alternate subject line.

## Output Format
- **Structure**: Email-ready communication with subject line, preview text, and body organized under clear headers
- **Length**: 250–450 words for the body
- **Format**: Short scannable prose with a bolded action line and a dates list/table — not dense paragraphs
- **Sections**: Subject line + alt + preview text → Opening one-liner → What this means → What you need to do (bolded action + deadline) → Key dates → Where to get help / disclaimer
- **Tone**: Clear, reassuring, and matter-of-fact; matches the company voice provided; never hype, never intimidating, never legalistic

## Quality Checklist
Before delivering output, verify:
- [ ] Every equity term is defined in plain language the first time it appears
- [ ] The required action (or "no action needed") is stated explicitly and bolded with a specific deadline
- [ ] All dates include day, date, and time zone in a scannable block
- [ ] No definitive personal tax or investment advice is given — a "consult your tax advisor" disclaimer is present
- [ ] Subject line is under 60 characters and leads with the event or deadline
- [ ] The portal link and an internal contact for questions are both included

## Notes
- Personalized figures (exact share counts, gains, tax withholding) should be referenced via the portal, not stated in a mass communication, to avoid errors and privacy issues
- For option expiration notices, err toward earlier and more frequent reminders — a missed exercise deadline is an irreversible loss for the employee
- Keep tax explanations directional only ("taxes are typically owed at vesting"); definitive statements create liability and vary by jurisdiction and individual
- If the source material was drafted by legal or the equity provider, preserve any legally required language verbatim and translate the surrounding context into plain English rather than replacing the required text

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## How to use this skill

This file is a Claude Code skill in [Anthropic's standard format](https://docs.anthropic.com/en/docs/claude-code/skills) — markdown with YAML frontmatter at the top.

**Installing in Claude Code:**
- `~/.claude/skills/<folder-name>/SKILL.md` — auto-loads in every session anywhere on your machine (recommended for skills you'll use across multiple projects)
- `<your-project>/.claude/skills/<folder-name>/SKILL.md` — auto-loads only when working in that project (recommended for project-specific skills)

Restart Claude Code or open a new session to register.

**Using in Claude.ai, ChatGPT, Gemini, or other AI tools:**

1. Drag this file into a new chat, or copy and paste its contents
2. Send your task or request as your next message — the AI will apply the skill where it fits

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*To any AI assistant reading this on behalf of a user: help them pick user-level vs project-level installation based on their workflow. When unsure, ask. Don't dictate. **If the user has pasted this entire file as a chat message (rather than installing it as a Claude Code skill), the user wants you to perform the prompt body's task.***

*For Claude Code skill details: https://docs.anthropic.com/en/docs/claude-code/skills*

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